A loyalty card in Apple Wallet and Google Wallet that turns first-timers into regulars: it reminds them when it’s time to come back, gives you a direct line to fill quiet hours, and shows you what it earned. Venues on wallet loyalty report 40% more visits. Free up to 50 cards.
Salons and barbers lose most first-time clients between visits. A card that lives in the wallet and speaks up changes that.
of first-time salon clients never come back
Meevo, 2025more return visits with a wallet card than a punch card
PassKit, 2024more visits reported by venues on wallet-based loyalty
Regulars, 500+ venuesof salon revenue comes from repeat clients
Zenoti, 2025Industry figures: Meevo Spa & Salon Industry Report 2025; PassKit industry report 2024; Regulars (Denmark, hospitality, 500+ venues); Zenoti Beauty & Wellness Benchmark 2025. Fidelo’s own pilot numbers will replace these as they come in.
One QR at the counter. One tap per visit. One reminder when they’ve been away too long. The tenth stamp is the reward.
Paper cards collect stamps. Fidelo collects visits: it brings regulars back sooner, gives you a channel that fills quiet hours, and shows you what it earned.
Eighty percent of salon revenue comes from clients who come back (Zenoti, 2025), and they cost nothing to acquire twice. A card that shortens the gap between visits by even a week adds a visit or two a year per regular. One extra visit a month pays for Fidelo; the rest is yours.
Stamp cardThe classic, done right: one stamp per visit, the tenth turns honey. Best for one main service at one price. Reward: a free cut, a free treatment, or a product
Points cardFor menus with many prices: facials, add-ons and retail all earn. Points make the bigger tickets count. Reward: 1 500 points = a free facial, or 10% off retail
MembershipSell a package today and track it on the card: revenue in your account now, a reason to come back ten times. Reward: the eleventh massage free
VIP tiersRegulars climb tiers by visits. Status is the reward people talk about, and it costs you a priority slot, not a discount. Reward: priority booking, a free blow-dry, 10% off colour
Referral cardEvery regular carries a code. A friend scans it, both cards get a stamp, and you get the cheapest new client you’ll ever find. Reward: a stamp for both, or a free add-on for the referrer
Course cardFor treatment series: the card shows which session is next and reminds them before it’s due, so a course actually gets finished. Reward: the sixth session free, or a take-home product
Start with a stamp card. Move to points when your menu has many prices, sell a membership when you want the revenue upfront, add VIP tiers for status, a referral card for cheap new clients, or a course card that gets a treatment series finished. Tap a type to see it. Rewards can be a free service, a discount, a product or an upgrade, and you change them without reprinting anything.
On iPhone the card surfaces on the lock screen when a customer is near your shop. A regular passing on a quiet Tuesday sees your name and their stamp count without opening anything. On Android the same message arrives as a normal push instead. The right nudge, in the right street.
Every card is a direct line that no feed can throttle. Fill a slow afternoon, announce a new stylist, double stamps for a week, wish a happy birthday. A lock-screen message gets read; a post gets scrolled past.
| Card | Visits | Last visit |
|---|---|---|
| 0417 · Marco | 11 | 3 days ago |
| 0388 · Dani | 9 | 1 week ago |
| 0291 · Ben | 8 | 5 weeks ago |
| 0512 · Ali | 6 | yesterday |
Cards out, visits stamped, reminders sent, and how many people came back after one. One page, no spreadsheet, no guessing whether the card works.
Three weeks after a manicure, four after a cut, the card sends a quiet note. Paper never did that. That is the difference between a regular and someone who meant to come back.
Every plan is one location, one price, all card types included. Start free, move up when your card passes the member limit, cancel any time.
For your first fifty regulars. No time limit, no card required.
One chair or five: a full loyalty setup for a single location.
For busy salons and spas that live on regulars.
One card that works in all your locations, with one view across them.
Pay yearly and get two months free. A member card is one customer who added your card to their wallet. Setup with you is included in every plan. Prices exclude VAT where applicable.
No. Apple Wallet and Google Wallet are already on their phone. They scan a QR once and the card is there.
The card follows their Apple or Google account. Same stamps, new phone.
Every stamp is logged with the time and who added it. You see the list, and you can undo one.
It runs next to them, nothing to integrate. Stamping is one tap on any phone. Integrations come when a pilot needs one.
The customer shows the card, staff scan its QR with the stamping page and tap +1. Two seconds.
The pass holds no personal data, only a card number. We never see your customers’ names unless you choose to add them. Delete anything on request.
One 15-minute call. Your card is live the same day, and we bring the counter stand.
Tell us who you are and we’ll build your branded card within a day. You get a link, tap it, and the card is in your wallet.
One founder, one inbox. Write, DM, or book a call and we’ll set your card up together.